Management of Tourism Destinations (NMT2I1)

  • Level of study master academic studies
  • Teacher: Ph.D. Dobrica Jovičić
  • Subject status: elective
  • ECTS: 7
  • Semester: II
  • Number of classes: 3

A tourism destination is a spatial-market category that occupies a key place in the contemporary system of tourism development. Bearing in mind the enormous importance of tourism destinations for successful tourism business, this course specifically addresses the following issues: an interpretation of the way of functioning of all elements making up the system of tourism destination; considering the complex relationships between a destination as a system and its environment.

Students will acquire knowledge on the most important ways and techniques of management, through which heterogeneous and often conflicting interests between tourism industry, tourists and domicile population in destinationscan bereconciled; Students will be trained to interpret in an integral way the development of tourism and other activities in destinations, adopting basic principles, activities and techniques for managing these complex systems.

Theoretical lectures

The concept and dynamics of the development of tourism destinations; 2. The structure of tourism destination; 3. Tourism destinations concepts; 4. Selection and experiences of tourism destinations; 5. Satisfaction of tourists with services in destinations; 6. The effects of tourism development in destinations; 7. Carrying capacity of tourism destinations; 8. Strategic management of tourism destinations; 9. Functions of tourism destinations management; 10. Primary and secondary elements of tourism destinations; 11. Original and derived components of tourism destinations; 12. Attractive, functional, material and organizational elements of tourism destinations; 13. Tourism destination as a closed system; 14. Tourism destination as an open system; 15. SWOT analysis of tourism destinations;

Jovicic, D. (2016). Tourism destinations management and policy. Faculty of geography. Belgrade.

Howie, F. (2003). Managing the Tourist Destination. London: Cengage Learning EMEA.

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